Women’s watches don’t always get as much attention in the luxury watch world, but Rolex continues to create beautiful and reliable timepieces for women. At this year’s Watches and Wonders event in Geneva, Rolex introduced several new watches made especially for women.
These new designs mix classic style with modern touches, offering elegance, comfort, and the quality Rolex is known for. From stylish dials to sparkling details, Rolex shows that women’s watches can be just as impressive as any other.
Let’s look at the new ladies' Rolex watches you should know about in 2025.
New Ladies' Rolex Watches for 2025
The 2025 women's collection from Rolex is dynamic and varied, demonstrating the brand's continued dedication to fusing elegant femininity with luxury watchmaking. A privilege for those who value the finer things in life is this exclusive collection.
Rolex unveiled several new models at Watches and Wonders 2025 that are notable for their meticulous design changes, color schemes, craftsmanship, and aesthetic appeal.
A closer look at five exceptional 2025 women's Rolex watches is provided here:
1. Oyster Perpetual Land-Dweller 36mm – Everose Gold

This watch is a true showstopper. Designed with the modern woman in mind, the Land-Dweller 36mm is crafted from Rolex’s signature 18-carat Everose gold—a warm, blush-toned alloy that flatters all skin tones. Its standout feature is the honeycomb-patterned dial, which adds texture and depth to the watch face without overwhelming it.
The bracelet features flatter Jubilee-style links for a more graceful profile on the wrist. Elegant yet versatile, it’s a perfect choice for both everyday wear and special occasions.
2. Oyster Perpetual “Pastel Drop” Editions

Rolex's 2025 women’s lineup includes the new “Pastel Drop” editions of the Oyster Perpetual, which bring color and personality.
These watches come in three dial colors and case sizes:
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Lavender (28mm) – Delicate and feminine, ideal for smaller wrists
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Beige Sand (36mm) – Subtle and neutral, perfect for everyday elegance
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Pistachio Green (41mm) – A bolder option with a fresh, trendy vibe
These pastel watches have a matte finish that feels soft and sophisticated, appealing to younger collectors or anyone who wants a stylish, non-traditional Rolex.
3. Lady-Datejust 31mm with Red Ombré Dial

The Lady-Datejust gets a bold refresh in 2025 with a striking red ombré dial. The gradient fades from a deep crimson at the edge to a lighter tone near the center, creating a beautiful visual effect.
This watch, while staying true to the Datejust legacy—classic and refined—gets a bold refresh in 2025 with a striking red ombré dial. The gradient fades from a deep crimson at the edge to a lighter tone near the center, creating a beautiful visual effect. This modern twist makes it a great option for women who want to stand out while still wearing a timeless piece.
4. Cosmograph Daytona with Turquoise Dial

Traditionally known as a sporty chronograph, the Cosmograph Daytona has been reimagined with a turquoise blue lacquer dial and contrasting black sub-dials.
The case is made of 18-carat yellow gold, giving it a luxurious feel, while the sporty Oysterflex rubber strap ensures comfort and flexibility.
Though the Daytona is often seen as a men’s model, this colorway and design make it a bold yet elegant choice for women who appreciate a sportier aesthetic with high style.
5. Perpetual 1908 with ‘Settimo’ Bracelet

The Rolex 1908, part of the brand’s refined dress watch line, now comes with a brand-new seven-link bracelet, known as the ‘Settimo’. This is the first time this model has been released with a metal bracelet instead of leather, giving it a more contemporary and versatile look.
Crafted in 18-carat yellow gold, this watch is perfect for women who want a clean, classic design with the added luxury and durability of a gold bracelet. It balances simplicity with sophistication beautifully.
Why Choose Luxury Time NYC for Your New Ladies' Rolex Watches
The 2025 women’s Rolex collection offers something for every taste and occasion—from soft pastel tones and bold ombré dials to refined gold finishes and fresh design details. These new models show Rolex’s dedication to crafting versatile, high-performance watches for modern women who value both beauty and precision, empowering you to make a confident choice.
At Luxury Time NYC, we specialize in helping you find the perfect Rolex to match your style, personality, and lifestyle. With our extensive knowledge and expert guidance, we make owning a luxury timepiece an enjoyable and personalized experience, giving you the confidence that you're making the right choice.
Have questions or ready to explore your options? Contact us today to get started!